AmEx Retools Platinum Card as Pandemic Crimps Global Travel
- Company will offer meditation app, streaming-service credits
- Some rewards less relevant in the Covid-19 era, AmEx says
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American Express Co., long synonymous with premium travel rewards, will now offer a meditation app and credits for streaming services as the coronavirus pandemic forces its customers to stay home.
As the outbreak made its way to the U.S., the credit-card issuer realized that many of its rewards tied to spending on airlines and hotels were becoming less relevant, said Doug Buckminster, president of global consumer business.