The Best Prime Day Deals Still Live Today in the UK

Genuine savings on headphones, laptops, phones, TVs, and gaming—still live and tested by WIRED.

That's all, folks. What's left here are the best Prime Day deals that are still live today now that Amazon's summer sale is officially over for 2023. We've removed anything that's no longer a good deal on a good product overnight. If you missed something this time, we'd recommend checking out tools like Keepa or CamelCamelCamel as prices on tech do go up and down throughout the year.

Best Prime Day Deals (2023): Top Picks

It’s only been around for a few months, but you can already save a bit of money on the latest Sonos speaker, rated 9/10 when we reviewed it back in April. While not the most attractive product Sonos has ever put out, the Era 300 makes up for its gawky looks with typically brilliant sound and convincing spatial audio. If you’ve got other Sonos products in the house, even better, as this is still the brand to beat for multi-room audio and app control. Don’t expect to see it much, if any cheaper than this before Black Friday rolls around.

We called the Pixel 7 a “steal” at its original price (8/10 WIRED Recommends). Slice more than £150 off and we’re talking about a new level of criminality. The Pixel 7’s flagship-grade design is immediately impressive and, as ever, the quality of Google’s camera image processing is superb. A Pixel also gets you the purest form of Android, and provides the swiftest updates, as there’s no custom software layer on top that also needs to be updated too.

Gaming laptops used to be gargantuan things, but they’ve got a lot more portable in recent years, and the Razer Blade 14 is one of the thinnest you can slide into your backpack. A very reasonable £1,349 gets you an Nvidia GeForce RTX 3070 GPU paired with a powerful AMD Ryzen 9 5900HX CPU. Together you’ll be able to run full-fat PC games without the slender lappy breaking too much of a sweat. The 14-Inch 1440p display is definitely on the smaller side for a gaming laptop, but if transportability is what you’re after, this one is hard to top.

It’s not new, but Roku’s Streambar has long been the soundbar to beat for those short on space. We said as much in our guide to the best soundbars. The diminutive Streambar isn’t going to fill a large living room with sound, but it’s perfect for tight spaces, considerably upgrading tinny TV speakers with its true stereo sound. It can also effectively turn any telly into a smart one, thanks to the built-in Roku player. For £59 this is a stupendously good deal.

You may not have considered an Honor phone before, but this deal might make you reconsider. The Magic 5 Pro has Samsung Galaxy S23+-matching, and even beating, tech for £250 less thanks to this deal. We touched on it in our review of the folding Honor Magic Vs (7/10), calling it the more sensible all-round buy at this point. Highlights include a great primary camera, 3.5x optical zoom, Qualcomm’s flagship Snapdragon 8 Gen 2 processor and, with this particular model, 512GB storage.

The Fitbit Charge 5 is perhaps the best deal in the Fitbit line-up. It has most of the features of the Fitbit Sense watches, including ECG heart rate readings. But it costs far less. Is it actually a great Prime Day deal, though? The Charge 5 has been sold around the £100 mark many times since late 2022. However, it’s rare to see this wearable selling for any less, so go ahead. It’s £34 cheaper than the price the tracker sold for direct from the Fitbit store just before Prime Day.

Laptops and Gaming Deals

A lot of Prime Day’s gaming laptop deals are duds, but this one is not. The price of the FX507ZV here is £100 lower than what you’d pay at Scan. While this particular spec of the Tuf Gaming G15 has a last-generation 12th Gen Intel CPU, it is still powerful. And, crucially, it has a high power version of the Nvidia RTX 4060 GPU. Unlike slightly older models, it supports frame generation, unlocking much smoother gameplay even in super-challenging titles.

A big (small) favorite of LEGO's adult-targeted Botanical Collection, this bonsai tree set is one you’ll want to display. You’ll build the tree, its pot, and a slatted wood-effect stand, choosing between green leaves and pink cherry blossom flowers. If LEGO is a form of mindfulness, there probably isn’t a better fit for it than this uber-chill build.

If you’re looking for the ultimate gaming monitor that doesn’t cost more than the PC itself, this might be it. 1440p resolution is the sweet spot for most folks, and the Samsung Odyssey G7’s 32-inch size will seem immersive at close quarters. Its image quality is excellent thanks to good color depth and strong, for an LCD, contrast. The 240Hz refresh rate makes motion appear super-smooth too.  The one caveat is we don’t recommend this for use as a TV as its VA screen panel does not result in ultra-wide viewing angles. But, hey, it’s a PC monitor, not a TV. We called it the “best mainstream curved gaming monitor” in our group test.

The cheapest decent gaming headset we've found this Prime Day, this wired Razer headset offers you a few things for £30: a light and comfy build at just 250g and 40mm drivers that sound pretty good.

We've had to stop WIRED's Gear team from adding any more Star Wars merch for the rest of the sale, for fear of overdoing it. Here's one last-minute addition, though: a 474-piece X-Wing that's suitable for ages five and older.

In recent years it’s been all but impossible to purchase a PS5 at all, let alone one on sale, but Sony’s hardware shortage issues are a thing of the past and we’re finally starting to see deals on the console we scored 9/10 back in 2020. Amazon is currently offering the console bundled with the excellent God of War Ragnarok for £454, which is a good price given that the PS5 alone still has an RRP of £480 and the included game isn’t yet a year old. It’s also arguably the best-looking PS5 game to date, so there’s no better way to christen your shiny new console. If you’re all in on a discless future, Very is currently selling the same bundle for slightly less than Amazon, only here you get the digital-only edition.

Headphones and Speaker Deals

These headphones are ancient in tech terms. They were released in 2020, and even their successor the Sony WH-1000XM5 (9/10, WIRED Recommends, now £319)  are getting on a bit. However, headphones age much better than phones, and this pair is absolutely worth getting at this price. We called them “our new favorite headphones bar none,” back in 2020. They provide great sound quality, strong active noise cancellation, and a battery life of up to 30 hours. The follow-up pair sounds slightly better and lasts longer, but £120 better? Maybe not.

The JBL GO 3 is a true pocket rocket. It’s a Bluetooth speaker that fits in the palm of your hand but still has some low-end punch thanks to the use of a bass-boosting passive radiator. IP67 water resistance means you can take this little champ virtually anywhere. There are limits, of course, and the Go 3 doesn’t have the dynamics, volume, or presence of the larger JBL Flip 6 (£99, that's £32 off), which is also on sale. However, this one is cheap enough to be considered an impulse buy.

In our 2022 review of these earphones, we said Bose had “casually delivered the best noise-canceling earbuds you can currently buy” (8/10). Perhaps that is no great surprise when Bose is the brand that made much of the public realize active noise cancellation was a thing. The silencing effect of the ANC here is stunning, capable of lowering your heart rate in what would otherwise be sonically stressful situations. They lack a couple of features you’ll find on rival buds, like wireless charging and fast charging, but if ANC is a priority, pick up a pair.

These keenly priced wireless earphones from a British hifi legend received some mixed notices when they were released back in 2021, for basically one reason. At launch, they had pretty dodgy wireless reception, which has been ameliorated since. They always sounded fantastic for the money, leaving the only key downside that they don’t have active noise cancellation. In return, though, battery life is excellent. The Melomania Touch lasts up to nine hours per charge, 50 hours all in with a filled charging case.

Smart Home and Kitchen Deals

A lot of coffee machines are on offer this Prime Day, but the Sage the Barista Express is among the most enjoyable to use. It is what sounds like a contradiction in terms—a manual bean-to-cup machine. You move the hopper from the grinder to the espresso maker, making you feel like a proper barista type. It also limits where the coffee grounds end up internally, making long-term upkeep of the machine that bit simpler.

Ninja air fryers have been a big hit this Prime Day, and while some of the best deals have died off, you can still grab this family-sized 10-in-1 model at a discount. Its 5.7L drawer will accommodate multiple portions and is dishwasher-safe, and you can choose from a large suite of cooking modes that include steam, grill, roast, bake, saute, dehydrate, and slow book, as well as your default air fry.

Nanoleaf products are popular with gamers, but anyone looking for a versatile smart lighting setup for their living room or bedroom should be paying attention. The deal here is for the starter kit of nine triangular panels (currently our pick for the best smart light panels you can buy), but these can be mixed and matched with various other shapes as your modular assortment takes shape. They’re touch-sensitive, and with the app, you can choose from a huge range of colors and lighting effects. We have had the occasional connectivity issue, but much less since Nanoleaf added Thread support via a firmware update.

TV and Soundbar Deals

Bose has a solid range of Dolby Atmos soundbars, and the Smart Soundbar 900 ticks all the important boxes. It boasts upward-firing drivers for proper overhead Atmos effects, a single connection to your TV, built-in Alexa and Google Assistant voice control, and support for streaming via Wi-Fi, Bluetooth, Apple AirPlay 2, and Spotify Connect. Bose is one of the brands still offering plenty of Prime Day offers so be sure to shop around.

You love your TV when you’re watching The Ashes or The Bear, but the second it’s turned off it becomes a room-dominating black rectangle. Unless of course, your TV is Samsung’s The Frame, which doubles as a digital painting that automatically adjusts its brightness according to the room. It might not be the very best TV Samsung will sell you, but it’s surely the most aesthetically pleasing. On the specs side, you’re getting a 4K QLED HDR display with anti-reflective matte glass and Samsung’s Quantum Dot tech. At 43 inches this is probably one for a bedroom or small living room, but £779 is a good deal.

This deal may be on Amazon’s site, but it sells through Peter Tyson and is not strictly a Prime Day sale. But it is worthy of your attention. The Formation 3 is a luxury soundbar from Bowers & Wilkins that usually costs £899, and still does elsewhere. It hooks up to your TV using eARC, with an HDMI cable and is ideal for simple setups where you just want a major upgrade over your TV’s own sound quality. The concept is you don’t need a subwoofer or supplementary speakers with this soundbar. This won’t suit hi-fi nerds but will appeal to those who would rather not ruin the look of their living room.

This article was originally published by WIRED UK