The Chicago Bulls' logo is NSFW if you flip it upside down

Are you feeling it now, Mr. Krabs?
By Sage Anderson  on 

Graphic design was clearly not the passion of whoever designed the NBA's Chicago Bulls logo. Or perhaps, they were a little too passionate.

Redditor Cvoony discovered that, when looking at the Bulls logo on their brother's sweater flipped upside down, the white-on-red image of a scowling bull turns into, uh. Well it looks like... you know. It's a robot having sex with a crab, OK?

While the original image of the right-side-up, robot-on-crab action was posted to Reddit, it really gained some viral traction on Twitter when someone bothered to take the rotate tool and actually flip it. We're warning you, you really won't be able to unsee it.

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Some commenters suggested that the robot might be "reading a book" or "studying the Bible." Yeah, right. Don't try to deny the intimate relationship between android and crustacean. Since the logo has been around for decades, these users are probably not the first to have their eyes opened. Accept that this is simply and unfortunate consequence of graphic design.

Logo creators, we've gotta talk. I don't care that this has been with the team since 1966, because there's no excuse to still having graphics with terrible font choices and unfortunate Word Art-looking design in 2019. I'm looking at you, Marvel.

Take a step back from Photoshop, rotate your image, flip it horizontally. You may just avoid being relentlessly clowned by sharp-eyed internet users several decades later. Or you might just really believe robot/crab love... if so, respect.

Topics Twitter Reddit

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Sage Anderson

Sage is the newest Culture writer on the block at Mashable NYC. They recently graduated from Sarah Lawrence College, and have previously worked for The Dr. Oz Show, NorthSouth Productions, and on Netflix's 'The OA Part II'. Off the clock, they can be found testing out cupcake recipes, collecting dolls, and watching Bill and Ted's Excellent Adventure for the millionth time.


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