Netflix Has a Plan to Sell You Toys, T-Shirts and Concert Tickets
The streaming giant is investing in toys, podcasts, live events and video games.
Netflix Inc. has sold more than 200 million people a subscription to its streaming service. We’re about to find out if it can sell them anything else.
Just this week, the company announced a new online store, as well as plans for a comedy festival next year. The company is preparing a clothing line and live events tied to “Bridgerton,” as well as events and consumer products for new seasons of “La Casa de Papel,” “The Witcher” and “Stranger Things.”